tag:blogger.com,1999:blog-5483796.post8738027345512816725..comments2024-02-08T14:19:14.573+00:00Comments on 20plus30 Marketing to older consumers: Tom and I see it the same wayUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-5483796.post-17116077156276903422009-01-15T13:19:00.000+00:002009-01-15T13:19:00.000+00:00Tom's been banging on about this for a decade - no...Tom's been banging on about this for a decade - not a sudden revelation on his part. See his book 'Re-Imagine!' for a whole chapter on it as well as another on marketing to women.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5483796.post-56762602006571421632009-01-12T00:56:00.000+00:002009-01-12T00:56:00.000+00:00Reminds me of something from my book:"I once joked...Reminds me of something from my book:<BR/><BR/>"I once joked with someone at JWTMMG (J.Walter Thomson Mature Market Group), saying that the name should be changed to the J.Walter Thompson <I>Majority</I> Market Group."Chuck Nyrenhttps://www.blogger.com/profile/13539862537795531614noreply@blogger.com