Monday, August 06, 2007 – this is a smart idea

Thanks to Rick Hartley for telling me about this web site.

This is a great example of a Web site that has a very distinct product offering that is enabled by social networking functionality. is a simple concept. Somebody needs a service – somebody wants to provide a service – acts as the matching engine PLUS provide the tools to improve the decision of both buyer and seller. Great idea.

In addition, the company looks to make money out of a subscription charge.

Most of the types of care are relevant to the 50-plus both as providers and sellers.

It is also worth looking at from a Web site design viewpoint. It is simple and uses Web 2.0 stuff in a supportive rather than overt way. Dick Stroud

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