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Tuesday, September 25, 2007

Over-50s show goes to Spain

‘The Over 50s Show’ (described by the organisers, Dublin-based S&L Promotions) as a lifestyle event for older people, is taking place in the Costa de Sol in mid November. It seems that a similar event does well in Ireland and the company is having a punt (unintentional pun) to see how it goes in Spain - the second home of the UK's retired 50-plus. These types of shows are on the increase. They must be fulfilling a market need. Beats the hell out of me what that is. Dick Stroud

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