Wednesday, March 19, 2008

Relaunch of Activelife magazine

Activelife magazine was acquired in November last year by Millennium –part of The Direct Marketing Group. The Post Office originally created the magazine and distributed it free.

It currently claims a paid-for six-times-a-year circulation of 100,000.

There are very few magazines that can claim to target the older market. I will watch this one with interest. Dick Stroud

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