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Monday, August 04, 2008

Selling electronics to the 50-plus

50connect is one of the longest standing “50-plus” UK web sites. Its media blurb says it has 58,000 registered users and receives zillions of unique visitors and page impressions.

What interested me was to receive an e-mail trying to sell a flat screen TV with a built-in PVR. I find this really encouraging that somebody has at long last realised that the 50-plus buy a lot of TVs and you might as well sell to them. Dick Stroud

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