Brits will know that Joanna is something of hero with many older, and I suspect a few of the younger, members of the population.
This is not exactly an ad to knock your socks off and I doubt if many people will be bothered to read the scintillating copy “If you lead a full and varied life you need a yogurt with a difference. Like Muller Vitality, the deliciously different probiotic yogurt…. I would expect some better if Peggy Olson was the copywriter. Dick Stroud
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