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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Thursday, June 24, 2010

Nearly half those aged beween 50 and the retirement age are unemployed

Of the disadvantaged groups in the UK the lowest employment rate is for disabled people at 46.7%. The next lowest is people aged 50 to state pension age at 52.1%. So nearly half the people aged between 50 and retirement are unemployed or retired. Wow. Read all of the stats in this report from the ONS. Dick Stroud

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