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Thursday, June 17, 2010

Who watches online video?


Pew Internet has just published a report about the demographics of Web video in the US - The State of Online Video

No great shocks. Bottom line. Web video is mighty important. The more wealthy you are, the better educated you are the more likely you are to watch. No surprise there then. I am surprised at how fast the in propensity to use video (by age) changed in two years.

My usual gripe about Pew is the organisation's  insistence on lumping all of the oldies into the 50+ category. Dick Stroud

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