The business potential of older women living alone

I really should go to Jo Coughlin's blog (Disruptive demographics) more often. This is an interesting insight into the number of older women that live alone and the implications this has for business. Interesting to see that Greece and Spain have the lowest percentage.

I wonder if their financial difficulties are going to change this as grandchildren flock home when they are broke?

There is another interesting blog posting about the issues of older people being employed in the US. Dick Stroud