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Monday, July 02, 2007

The 50-plus's MySpace

A couple of days back I wrote a blog posting titled: “Viewing American class divisions through Facebook and MySpace”.

I concluded with the sentence - So what does this mean for the 50-plus? Well eons.com looks to have taken the position of the oldies’ Facebook . Who will be the oldies’ MySpace?

I think I have found the answer.

I received an e-mail from the founder of eGenerations.com saying that I had not commented about his site and maybe I would like to go and have a look. I did. I wondered why the site re-directed to seniorsgrandcentral.com and then remembered that I had reviewed the site when it launched (using this name) at the beginning of the year. It was a good idea to rebrand!

In many ways the functionality and usability of the site is good - some of it very good. The content is definitely not for me, but clearly it is for a lot of other people.

The founder of eGenerations talks about eons as being his main rival. I don’t think it is. I think the two sites cater for very different types of people.

Give it another 6 months and we will see a shake out of these sites as the successful ones (however that is defined) fragment along race, class and special interest lines. An interesting time ahead. Dick Stroud

1 comment:

NBRIGGS said...

I'm interested in knowing what differences you see in the target markets of eGenerations, and Eons.

Nathaniel Adam Briggs, CEO/Founder
http://eGenerations.com