50-plus social networking companies are growing like mushrooms – this is the fertiliser.

Anybody who reads this blog will know that I am always going on about the way that social networking web sites for the 50-plus are growing like mushrooms on a fine fresh damp morning.
This research from Comscore is the metaphorical fertiliser that is stimulating this growth. Just look at the growth rate. MySpace attracted more than 114 million global visitors age 15 and older in June 2007, representing a 72% increase versus year ago.

Facebook experienced even stronger growth during that same time frame, jumping 270% to 52.2 million visitors.

Just think if only I could capture .1% if this audience? Just think what that would be worth? And so the argument goes on. Seductive isn’t it. Dick Stroud