Sony has teamed up with some high profile dads who are avid bloggers and is launching a three-month DigiDad project. Each participant will be loaned Sony products and given different assignments that capture their family experiences using the products. Yawn.
That’s about all Sony is saying of the venture at this stage. This video shows one of the Digidads strutting his stuff.
This got me thinking. How about digigrandparents. Come on Sony, Panasonic… forget this Gen X bunch who are in state of recession angst – goto the guys with the loot – the grandparents. Dick Stroud
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