Employing older workers

Two people, who should know about the subject, have got together to write a book titled, Managing the Older Worker: How to Prepare for the New Organizational Order. Peter Cappelli (Director for the Centre of HR at Wharton) Resources and Bill Novelli, former CEO of AARP.

The authors explain the business case for keeping and hiring older employees, offering suggestions as to how a multigenerational workforce can be managed in ways that benefit the people and the companies.

I am surprised that there has been so little written on this subject. I always thought that in the context of the ageing population, employment was the mirror of marketing.

This is a difficult subject in the best of times. Unfortunately, we are not in the best of times. Dick Stroud