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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Sunday, July 17, 2011

Smartphones rule the world


We all know that eventually phones = smartphones. It is just a matter of how long will it take for the migration to occur.

This is the latest data from Pew about the ownership characteristics in the US. Nothing very shocking. Dick Stroud

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