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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Tuesday, September 13, 2011

The perfect Xmas present will soon be available



Kevin Lavery and Reg Starkey have been hard at work compiling the definitive musing of us strange people with an interest in the ‘age thing’. I penned a few thoughts along with Chuck Nyren and zillions of others.

Chuck has written a nice blog posting about the book. As soon as Amazon get its onto its electronic shelves I will let you know. Dick Stroud

posted by Dick Stroud

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1 Comments:

Blogger Mark Beasley said...

Dick - I will look forward to it and will try to keep my scepticism on hold till then. I write as someone who believes that the whole 'baby boomer' body of literature is limited to the USA and has little or no UK relevance. I will look forward to being corrected!
Best regards
Mark Beasley
www.rhcadvantage.co.uk

11:12 AM  

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