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Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Saturday, November 26, 2011

Employment stats for 50 - 64 year olds

These are the latest numbers (Nov 2011) for the change in the employment status of 50-64 year-olds in the UK.

A very mixed picture. Of course the stats don't take account of the difference in the total number of older people in the age category since last year. Without that bit of information it is hard to see what is happening.

It would be much better to express the numbers relative to the total universe of people in age cohort - anybody from ONS reading this? Dick Stroud

posted by Dick Stroud

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