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Monday, August 18, 2014

Never thought of Chile as a 50+ destination

Just read this interesting headline that  - Chile is seeking to reposition itself in the eyes of the Australian traveller as it homes in on the “trendy” flashpacker, in addition to its traditional 50 plus market.

I wonder how many older Australians realised that when visiting Chile they were part of its target market?

That said, I know that Australia targets, not very well, the older British traveller. Dick Stroud  

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