Thanks to Gill Walker for sending me one of her recent advertisements for a care residence in New Zealand and other from a competitor.
POSITIVE
NEGATIVE
Two radically different approaches.
What works the best? I think it is a no-brainer.
Interesting to see two such starkly different ads appearing around the same time.
Click on the images to seem enlarged versions. Dick Stroud
Click on the images to seem enlarged versions. Dick Stroud
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