Wednesday, December 06, 2006

50+ = Discount

What a simple sales proposition. If you take out the group of 50-plus who can’t be bothered to shop for discounted products and those who don’t want to face the big ‘50’ it still leaves a lot of the older population for whom this proposition has value.

I am delighted that the UK company seniorsdiscounts is still plugging away to capture this market. Dick Stroud

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