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Friday, March 07, 2008

AARP launches a TV company

The AARP is launching AARP TV, a company that will produce news and lifestyle programming for the baby boomer and 50-plus demographics.

The first two shows produced by AARP TV, Inside E Street and My Generation, will debut this month on cable channel Retirement Living TV.

My Generation is a lifestyle magazine that looks at issues about health, money, relationships, entertainment.
Inside E Street is a consumer-affairs program that investigates:” important issues before congress and state legislatures and debate hot political topics of the day.”

I have to say this all sound rather “worthy” and not likely to be a laugh-a-minute. Then, AARP is not known for its light heartedness. Dick Stroud

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