Yet more proof about the importance of Web video

Using Web video as a means of communicating with visitors to sites – especially if they are of the older variety – is a no-brainer.

The Retail sector certainly seems to think so according to this eMarketer report.


Surveys of Fortune 500 companies have indicated a broad-scale increase in the use of video for marketing purposes. Video has gone from being a luxury to a near necessity.


Want to know how best to use video for the older consumer? Look no further than InTwoFocus. Dick Stroud.