Tuesday, September 06, 2011

Twiggy encourages M&S customers to recycle

Marks & Spencer has turned to model Twiggy to front its latest Oxfam recycling initiative as it aims to encourage customers to bring in 400,000 clothes in one day.

You can read about this venture in Marketing.

Clearly the ‘Twiggy’ magic keeps working for M&S. Not bad for a 61 year-old. Dick Stroud

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