The market buoyant market for 50-plus start-ups

I know I have said this numerous times but once more won’t harm. There is business to be done targeting the 50-plus who want to start-up their own businesses.

Yellow Pages commissioned Kingston University’s small business research centre to look at the market metrics who found that a sixth of all new businesses are founded and run by people over 50.

Older entrepreneurs annually contribute £24.4bn to the UK economy with an average annual turnover of £67,500/business - 10% have revenues of £100,000+.
What motivates older entrepreneurs? Not surprising the desire to do something pleasurable (39%), followed by achieving a better work/life balance (29%) and not wanting to work for someone else (24%).

Nearly half of all entrepreneurs over 50 are happier that they have ever been, the study also found, despite the fact that 79% work alone.

These people need accountants, solicitors, franchise providers, office equipment, serviced offices – the list goes on and on. What companies are targeting this group? Dick Stroud

Buoyant market for 50-plus start-ups

I know I have said this numerous times, but once more won’t harm. There is business to be done targeting the 50-plus who want to start-up their own businesses.

Yellow Pages commissioned Kingston University’s small business research centre to look at the market metrics. They found that a sixth of all new businesses are founded and run by people over 50.

Older entrepreneurs annually contribute £24.4bn to the UK economy with an average annual turnover of £67,500/business - 10% have revenues in excess £100,000

What motivates older entrepreneurs? Answer, a desire to do something pleasurable (39%) followed by achieving a better work/life balance (29%) and not wanting to work for someone else (24%).

The study found that nearly half of all entrepreneurs over 50 are happier that they have ever been, despite the fact that 79% work alone.

These people need accountants, solicitors, franchise providers, office equipment, serviced offices – the list goes on and on. I cannot see anybody targeting this market. Dick Stroud

Caring for older people - seeing beyond the emotion

The phone rings – you answer – life changes. The mother of a friend, aged 84, went to visit her son. The family stood to go and eat dinner, the mother tripped, broke hip. At that instant life for brother and sister changed. Who would look after the father (mild dementia), who would look after the mother when she leaves hospital, can the parents live alone, who to contact, what about the parent’s house and pets……..

Who is going to do all of these things, who has the time?

This incident happens every day to people in their 50s and 60s as their parent’s reach the fragile part of their life.

In the UK, state provided services to assist in these circumstances are very much “hit and miss” and will be under funding pressure for as long as anybody can see.

Taking all of the emotion out of this situation you can’t help but see the business opportunities. I suspect I am not alone in this. Dick Stroud