Remember Focalyst?

Back in December 2005 I had a post about Focalyst.

If you have missed the launch this is what it is all about (AARP’s press release)

“As opportunity knocked on the doors of today's leading corporations, AARP Services responded by forming Focalyst™, a new joint venture with The Kantar Group, one of the world's largest research and consultancy networks. Focalyst's purpose is clear: to deliver comprehensive, forward-looking research that provides businesses with a deep understanding of Baby Boomers and 50+ consumers.

But Focalyst is so much more than just information. Focalyst provides businesses with research and analysis on the Boomer marketplace that is "actionable." In other words, we help businesses take our unique insight and use it to develop new products and services. To develop more tailored and accurate marketing campaigns. And, to generate new revenue from an otherwise fragmented and sometimes neglected market.

Well they now have a web site. Dick Stroud